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Helping Greptile scale design at the speed of shipping

//Product Design

//Product Design

//Product Design

//Design System

//Design System

//Branding

//Branding

// Introduction

// Introduction

// Introduction

Greptile is an AI-powered code review tool used by fast-moving dev teams such as:

Greptile is an AI-powered code review tool used by fast-moving dev teams such as:

Greptile is an AI-powered code review tool used by fast-moving dev teams such as:

Greptile shipped fast.
The main concern was that the UI and brand were lagging behind their product velocity.

Greptile shipped fast.
The main concern was that the UI and brand were lagging behind their product velocity.

Greptile shipped fast.
The main concern was that the UI and brand were lagging behind their product velocity.

Legacy UI didn’t reflect product quality

Brand couldn’t differentiate from the competitors

No design system and lack of ui consistency in the product

Brand identity lacked memorability

UX inconsistencies slowing down dev

// Strategic Branding Sprint

// Strategic Branding Sprint

// Strategic Branding Sprint

We didn’t just give Greptile a fresh coat of paint. We gave them a brutalist-minimalist armor.

We didn’t just give Greptile a fresh coat of paint. We gave them a brutalist-minimalist armor.

We didn’t just give Greptile a fresh coat of paint. We gave them a brutalist-minimalist armor.

New brand identity direction → aligned with dev-first ICP

Archetypes: Creator × Hero

Brutalist minimalism + flat color with expressive accents

Logo, typography, color palette, spacing system

brand book

bento

poster

poster

The Greptile Design System became their internal launchpad.

The Greptile Design System became their internal launchpad.

The Greptile Design System became their internal launchpad.

Built to be scalable

200+ components, states and tokens

Modular, atomic design system for flexibility

Dev-first documentation for fast implementation

// Component Based Design System

// Component Based Design System

// Component Based Design System

components

components

documentation

documentation

spacing

spacing

invite modal

invite modal

// Web App Reskin

// Web App Reskin

// Web App Reskin

Every screen. Every edge. Now pixel-aligned with the brand

Every screen. Every edge. Now pixel-aligned with the brand

Every screen. Every edge. Now pixel-aligned with the brand

Built to be scalable

200+ components, states and tokens

Modular, atomic design system for flexibility

Dev-first documentation for fast implementation

“It has been a pleasure working with pixel up labs be it ongoing product design work, branding or design system.”

Daksh Gupta

Co founder - greptile

Backed by

“It has been a pleasure working with pixel up labs be it ongoing product design work, branding or design system.”

Daksh Gupta

Co founder - greptile

Backed by

“It has been a pleasure working with pixel up labs be it ongoing product design work, branding or design system.”

Daksh Gupta

Co founder - greptile

Backed by

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Let’s

→ YOUR

NEXT

BIG

PROJECT

START

START NOW

All rights reserved Pixel up Labs

BOOK A CALL

TWITTER

TELEGRAM

Let’s

→ YOUR

NEXT

BIG

PROJECT

START

START NOW

All rights reserved Pixel up Labs

BOOK A CALL

TWITTER

TELEGRAM